Posted by Brooke Thomas
I have been casting for over 25 years and seen many changes occur in the commercial casting world. The outcome of a couple of SAG strikes and the rise of more improvisation and “real people” have changed the commercial casting world for the better, in my view.
3 Trends in Commercial Casting
Three of the latest trends are also positive and can only make things better for producers and their clients. Among them...
1. The SAG Low Budget Digital Waiver. If you have a commercial budget under $50,000 the Low Budget Digital Waiver allows you to hire SAG talent for Internet and New Media commercials. There are no set rates – all talent fees are negotiable. This allows producers to get great SAG talent for...Continue Reading 〉